Hawthorne Cat, the exclusive Cat equipment dealer in San Diego, the Hawaiian Islands and the Pacific Region, has named David Ness president and CEO for all the Hawthorne divisions. He will be based in the corporate office in Rancho Bernardo, Calif., in the San Diego area.
Ness (center in picture above) succeeds his father, Tea Ness (left), and grandfather, Tom Hawthorne (right), in the role of president.
Ness is a 20-year Hawthorne veteran who began his career with the company helping Hawthorne to implement 6 Sigma throughout the organization. He went on to the Hawthorne Power Systems division as the engine business manager in 2007, which reached record business levels under his leadership. In 2011, Ness was promoted to vice president of sales. He was responsible for San Diego and Hawaii machinery sales. In 2015, he was promoted to chief operations officer and senior vice president. Ness’ community involvement includes the YMCA-Mission Valley where he is a board member, Boys & Girls Clubs of Greater San Diego, and the Junior Achievement League of San Diego.
“Hawthorne is a family-run business and I’m proud to say that I am only the third president in our 65-year history," says David Ness. "At Hawthorne, our mission is to help our customers build better communities, and I look forward to the continued and new partnerships with our customers that keep our communities strong”.
Hawthorne Cat is the authorized dealer for Cat construction and power equipment in San Diego, Hawaii, Guam, Saipan, and American Samoa. Hawthorne sells, rents, provides parts and service, training, and emission solutions to various industries including general building construction, landscaping, marine, paving, and power generation.
For more on Hawthorne Cat, visit https://www.hawthornecat.com/.
Hawthorne Cat is No. 84 on the RER 100.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.