Felling Trailers Inc., a national leader in industrial and commercial trailers, recently named Joe Pessen regional sales manager to serve the South-Central territory. He will be responsible for all sales development, activity, and dealer support within Nebraska, Kansas, Oklahoma, Arkansas, Texas, and Louisiana.
As the regional manager for the south-central territory, Pessen’s primary responsibilities will be to achieve regional market share objectives with the existing dealer base and develop new dealers in the assigned territory, providing training and product support. Pessen will be taking over the south-central region once served by Gary Knudsen, who retired at the end of 2021.
“I chose to work at Felling Trailers as I was aware of the quality and craftsmanship that goes into every one of the trailers the company produces,” said Pessen. “I feel my role in the south-central region allows me the opportunity to increase sales and market share by leveraging my product knowledge and my ability to develop relationships in a manufacturer/dealer dynamic.”
“Joe brings years of knowledge and understanding of the transport industry to Felling Trailers. We’re excited to have him representing our company and further building our brand in the South-Central U.S.,” said Nathan Uphus, sales manager Felling Trailers.
Pessen brings with him a diverse knowledge of the transportation and logistics industries, having held various roles within the industry for more than 30 years. He worked with Manufacturers Consolidation (MCS) in sales and overseeing the brokerage division for a period of six-years. While with MCS he established a relationship with Goodyear Tire & Rubber initiating the delivery program for all of Goodyear’s natural rubber to their production plants from three U.S. ports. Pessen then joined Cornerstone Systems, a third-party logistics company. During his 10 years with the company, he oversaw the opening of the Kansas City branch and established account relationships with Goodyear Tire & Rubber, ADM Milling, and Haldex Brakes. In 2009 Pessen moved on to partner with an equipment leasing company, founding Transmaxx LLC., a truckload carrier. The company ran dry vans and flatbeds with concentrated efforts in the Midwest and Southeast. Parting ways in 2018, Pessen moved into a sales position with Transwest Trailers, a distributor of commercial trailers, trucks, horse & livestock trailers, RVs, and automotive groups.
“It was during my time with Transwest, while selling the full line of trailers, that I gained an understanding of the processes to build and market trailers, specifically to the constructions and heavy haul markets,” said Pessen.
“We feel Joe’s extensive experience in the transportation and logistics industries will be a great asset in our south-central territory,” said Patrick Jennissen, Felling’s senior vice president of sales and marketing. For more information, visit www.felling.com.