Western Global Hires Jayna Rodgers as Central U.S. Regional Sales Manager
Western Global, a provider of portable tanks and dispensing equipment for the storage and handling of fuels, lubricants and other fluids, has hired Jayna Rodgers as its Central U.S. regional sales manager. Rodgers will be responsible for building the territory while bringing in new business and maintaining current clientele in Texas, New Mexico, Colorado, Wyoming, Montana, Oklahoma, Kansas, Nebraska, South Dakota and North Dakota.
“Jayna has a tremendous amount of experience and knowledge in the fuel distribution market,” said Ken Steury, Western Global Americas Region director of sales. “She understands the market’s needs and how to help our customers maximize profits. Her industry knowledge and dedication to customer success will make her a great resource for our customers.”
Rodgers’ 16 years of industry experience includes five years as a senior fuel consultant for 4Refuel, a refueling service company with U.S. locations centered in the Dallas-Fort Worth area. There she received the top sales award five years in a row and played a crucial role in building the company’s construction division. Prior to that, Rodgers owned a construction company in Houston where she managed the day-to-day fuel needs of the company.
“I’m excited to be part of the Western Global team,” said Rodgers. “They have spent years not only developing innovative products to serve the fuel distribution market, but also working with customers to help ensure their success and profitability. Their philosophy for customer service aligns well with mine, and I am excited to get started working with our customers.”
Rodgers graduated from Texas A&M with a Bachelor of Science and is currently based out of Austin, Texas.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.