N&S Tractor to Add Case Construction Equipment Machines in Northern California, Oregon and Nevada
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N&S Tractor is expanding its operations to include Case Construction Equipment and will transition select Sonsray Machinery locations and territory in northern California and western regions of Oregon and Nevada. N&S Tractor has a long history operating throughout Oregon and California as a premier Case IH dealer. With the expansion, N&S Tractor will extend its offering to now provide a full line of Case Construction Equipment products, parts, service and support for customers in its enlarged territory. “For more than 70 years, we’ve been proud to serve as a Case IH dealer, helping West Coast farmers by providing the latest equipment innovations backed by old-fashioned product and service know-how,” said Matt Nutcher, president, N&S Tractor. “We look forward to providing that same level of sales and service excellence now for Case customers coming to us from former Sonsray Machinery locations.” By partnering with N&S Tractor, Case can provide both construction and agricultural customers with convenient access to products, services and support all under one roof. With the acquisition, N&S Tractor will take over the Sonsray locations in Redding, Calif., and Sparks, Nev. Meanwhile, N&S Tractor will support Case customers in the newly acquired area from its other existing locations: · Auburn, Wash., will be served by N&S Tractor in Hillsboro, Ore. · Marysville, Wash., will be served by N&S Tractor in Woodburn, Ore. · Portland, Ore., will be served by N&S Tractor in Hillsboro, Ore. · Salem, Ore., will be served by N&S Tractor in Woodburn, Ore. · Stockton, Calif., will be served by N&S Tractor in Stockton, Calif. · Sacramento, Calif., will be served by N&S Tractor in Yuba City, Calif., with an additional location coming soon in Dixon, Calif. “N&S Tractor has earned its reputation as an expert partner — for us and for the construction and agricultural communities,” said Terry Dolan, head of CNH Construction Brands, North America. “Building partnerships like this highlights our rock-solid commitment to working shoulder-to-shoulder with both dealers and customers to ensure that Case continues to provide the tools and solutions they need to succeed.” For more information on N&S Tractor and its full lineup of Case equipment, visit www.nstractor.com or find local Case dealers at www.casece.com/en-us/northamerica/resources/dealer-locator.
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About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.