Florida’s Durante Equipment Joins LiuGong North America Dealer Lineup
LiuGong North America has added another Florida-based dealer to its lineup, in the form of Hollywood, Fla.-based Durante Equipment. Durante Equipment is a general rental equipment operations company (it includes both construction equipment and material handling products) and features a 30-year track record of experience led by dealer principal/president John Durante and general manager/sales manager David D’Attilo.
The Hollywood location allows Durante to serve material handling and earthmoving customers in Miami-Dade, Broward and Palm Beach counties. Durante’s family and dealership background is based in New York. He started the Florida location roughly two-and-a-half years ago.
The availability of material handling inventory is key to the partnership, D’Attilo said. D’Attilo noted a strong customer base within material handling and worked with the LiuGong North America team to become the dealer for sales as well as rentals. Additionally, D’Attilo described the importance of culture within Durante Equipment with its three core tenets: driven to deliver, old school values and a passion to be the best.
“I like to say that we are constantly building a culture,” D’Attilo said. “We are very selective on who to keep and put into our team because we want to have people here for the long haul.”
Jared Ward, LiuGong North America director of material handling, welcomed the Durante Equipment family into the fold.
“Durante Equipment has a strong pedigree in rentals and material handling, and we are thrilled to welcome them to our LiuGong dealer lineup,” Ward said. “Ensuring they have the products and availability they need is a major part of our mission and program.”
“Florida is booming with projects requiring heavy equipment,” Marchand said. “As we continue to add great partners to our dealer network, we are confident Durante Equipment will be up to the task of servicing earthmoving customers in the area.”
For more information on the company, visit https://www.duranteequip.com/. To learn more about becoming a LiuGong dealer, visit https://www.liugongna.com/.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.