Photo by Hyundai Construction Equipment
Hyundai Construction Equipment and Holland Equipment Services teams

Hyundai Construction Equipment Americas Adds Holland Equipment Services to its Dealer Network

Aug. 3, 2022
Aric Geurink, president of HES, said the agreement with Hyundai represents a major growth opportunity for the dealership, which has built a large presence in southwest Michigan as a supplier of used equipment, attachments, parts, service and rentals.

Hyundai Construction Equipment Americas today announced a dealership agreement with HES – Holland Equipment Services, in Holland, Mich., under which HES will sell and service Hyundai wheel loaders and excavators in western Michigan.

Aric Geurink, president of HES, said the agreement with Hyundai represents a major growth opportunity for the dealership, which has built a large presence in southwest Michigan as a supplier of used equipment, attachments, parts, service and rentals. Geurink’s late father, Robert, established the family-owned dealership in 1988 as HES/A&B Farms.

“Selling, servicing and renting new Hyundai equipment adds important value to the HES brand and gives us a competitive edge,” said Geurink. “It’s a win for both our dealership and our customers. We’re getting great training and support from Hyundai, and our customers have an expanded variety of Hyundai equipment and financing solutions to meet their needs.”

Geurink said HES looks forward to adding Hyundai’s newly announced articulated dump truck models to its rental fleet.

“We have customers who will find the new Hyundai ADT trucks a great match for their applications,” he said.

“Hyundai welcomes HES to our expanding network of North American dealerships,” said Ed Harseim, Midwest sales manager, Hyundai Construction Equipment Americas. “Having built a successful business on the sales and rentals of used equipment, HES now provides its customers a variety of new equipment solutions from Hyundai.”

For more information about Hyundai Construction Equipment Americas, Hyundai products or dealership opportunities, visit www.hceamericas.com.