Northern California’s Rental Guys Acquires Greenback Equipment Rentals
Guy Rents, doing business as Rental Guys, a Chico, Calif.-based equipment rental company, has acquired the assets of Orangevale, Calif.-based Greenback Equipment Rentals. The Orangevale location, near Folsom, Calif., will be Rental Guys’ ninth northern California location.
“The new location complements our existing footprint as we continue to grow in the rural markets of northern California,” said Guy Rents CEO Alex DuBose. “We will be investing significantly in new rental fleet in the location that serves the eastern foothill suburbs of Sacramento County.”
“We had many offers, including some from large companies, but felt Alex and his fmily-owned business was the best fit for our employees,” said Jerry and Vickie Culbertson, owners of Greenback Equipment Rental.
Jerry, Vickie and their son Brian who managed the store, said they would like to thank their customers and employees for their loyal support over the years.
Leslie Chayo Esq. and Powers Associates LLC (PowersAssociates.us) were exclusive advisors for the transaction.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.