Milton Rents Chooses Texada Software for Equipment Rental Services

Texada Software, a wholly owned subsidiary of Noble Iron Inc., has been chosen by Milton Rents Inc., an affiliate of Milton Cat, as its equipment rental software provider.

Texada Software, a wholly owned subsidiary of Noble Iron Inc., has been chosen by Milton Rents Inc., an affiliate of Milton Cat, as its equipment rental software provider. Milton Rents is a New England-based rental services company that offers a comprehensive inventory of equipment and products to its customers. Milton Rents will be deploying Texada’s SRM (Systematic Rental Management), FleetLogic mobile field service and logistics application and GateWay e-commerce suite in all of its rental locations. 

“Texada continues to strengthen relationships with Caterpillar dealerships and rental companies across North America with customers such as Toromont, Battlefield, ERS Cat and now Milton Rents,” said Nabil Kassam, CEO of Noble Iron. “We are proud to serve Milton Rents’ rental management needs with a completely integrated platform that combines a suite of software solutions to empower the team and transform their digital and remote working capabilities. We find that the rental industry continues to search for an all-inclusive software solution that combines back office, equipment maintenance services, dispatch and logistics, inventory management, e-commerce, analytics, and payment processing capabilities. Texada serves that sweet spot of integrated solutions and we are excited to partner with Milton Rents to unlock more revenue potential and productivity.” 

“We chose Texada Software because they offered a full suite of products needed to manage a rental company from start to finish,” said Pete Laurie, director of rental services, Milton Rents. “Texada’s software will provide us with the opportunity to rise to the next level in the rental industry and allow us to continue to provide the customer with an exceptional rental experience. Additionally, their years of industry experience was critical to our decision along with their expertise in implementing and serving enterprise customers. One thing that is very important is our ability to consult with our technology partner on best practices and processes needed to run a rental services business. The expertise Texada has in the rental industry is as valuable as their technology.”

Texada Software, a wholly owned subsidiary of Noble Iron Inc., offers cloud or client-based software applications for equipment rental companies, equipment dealerships, construction companies, general contractors, and equipment operators, including mechanics, logistics and service technicians.

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.

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