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Aerial/Lifting

Photo by Sims Crane & Equipment
Sims Crane & Equipment appoints, from left, Derek Sather, Curtis Taylor, and Mike Kufferman, to executive positions.
Headline News

Sims Crane & Equipment Promotes Three Senior Leaders to Executive Positions

These leadership appointments reflect Sims’ continued investment in building a forward looking organization rooted in safety, reliability, integrity, and people, the company said...
April 5, 2026
Wind generates force that pushes against the machine, and wind speeds can be significantly greater at height than at ground level — this means that the amount of force on the machine also increases at height.
Aerial/Lifting

Six Tips to Help Prevent Tip-Overs

April 5, 2026
Photo by Manitowoc
manitowoc_30_years_in_china
Cranes

Potain Celebrates 30 Years of Tower Crane Manufacturing in China

April 4, 2026
Protective measures may include warning cones, road signs, signaling devices, flag personnel, traffic control measures, adequate lighting and high-visibility personal protective equipment.
Aerial/Lifting

Reducing Roadway Risks for MEWP Operations

April 2, 2026
Photo by IPAF
ipafs_share_your_story_video_326
Aerial/Lifting

IPAF Launches New ‘Share Your Story’ Safety Video and Calls for Industry Contributions

March 30, 2026
Photo by JLG
jlgu_training_326
Aerial/Lifting

JLG University Launches Official YouTube Channel, Expanding Access to Learning Resources

March 22, 2026
Photo by Tadano
tadano_steil_326
Cranes

Europe’s Steil Orders Four New Tadano Cranes and Puts Them into Service

March 19, 2026
jlg__allfleetlogo_326
Headline News

JLG Expands Its Aftermarket Parts Offering with AllFleet Parts

March 16, 2026
Photo by Carter Machinery
Pictured left to right: Carlo Magni, VP Magni TH; Eleni Manresa, Sales Operations Manager Magni America; Joe Leinwol, Sales Manager Magni America; Riccardo Magni, President Magni TH; Drew Parker, CEO Carter Machinery; Filippo Lavelli, CEO Magni America; Joey Toppings, Magni Specialist Carter Machinery; Jeff (JJ) Johnson, VP Rentals Carter Machinery.
Headline News

Magni America Names Carter Machinery 2025 Dealer of the Year at Conexpo

March 13, 2026

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Rental Equipment Register, aka RER, is written and edited primarily for owners and managers of equipment rental companies, primarily equipment used in construction and DIY projects. It is also popular with equipment manufacturers and analysts who follow the equipment rental industry, a $70 billion + market.
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