Northern Ireland’s Balloo Hire Buys More than 100 Sinoboom’s Scissor Lifts
Northern Ireland-based Balloo Hire has recently taken delivery of an order of more than 100 scissor lift units placed with Sinoboom’s European subsidiary.
Consisting of all electric-drive units, the order is a mix of 1932ME, 2732E and 3346E battery-powered slab models providing working heights of 7.8m, 10.1m and 12m respectively. The delivery included the first Sinoboom 4647EP scissor platforms to arrive in the UK/Ireland region. The 16-meter working height 4647EP scissor lift is only 1.27m wide with a substantial 350kgs indoor rated capacity. All models come with maintenance-free Discover AGM sealed batteries and are fitted with high-quality battery-specific chargers. High build quality, long-lasting electrophoretic paint finish, protective control box covers, bumper rails to protect decals against damage, and forklift pockets both side and rear, are all standard features in the Sinoboom electric-drive scissor range.
“The first Sinoboom equipment added to our powered access fleet in autumn 2020 was extremely well received,” said Colin Magee, powered access manager for Balloo Hire. “The product is robust, good quality and has performed very well - customers now ask for our Sinobooms by name, prompting us to further invest.”
“We are delighted that Balloo continue to invest in Sinoboom equipment,” said Julie Houston Smyth, U.K. and Ireland regional manager for Sinoboom. “Since Sinoboom first arrived into the U.K. and Ireland, the range has really grown in popularity throughout the region. Balloo Hire is a great partner who invested in the brand at the beginning of our story.”
Tim Whiteman, CEO of Netherlands-based Sinoboom BV, also spoke about the recent delivery: “The in-depth and positive feedback from Colin and his customers who are asking for Sinoboom by name is really valuable and very welcome.”
Balloo Hire, established in 1987, now a part of Briggs Equipment UK Ltd., is a key player in the equipment rental sector across Northern Ireland and the Republic of Ireland. Sinoboom BV provides a full sales and support service across the European region.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.