Hy-Brid Lifts Hires New Director of Sales for South-Central United States
Hy-Brid Lifts has named John Davis director of sales covering the south-central United States. Davis’ responsibilities will include providing customer support as well as continuing the growth and channel development of the Hy-Brid Lifts line of low-level scissor lifts.
“I am truly elated to become the latest member of the sales team here at Hy-Brid Lifts,” said Davis. “I have felt nothing but love and appreciation from everyone I’ve encountered thus far, and I can clearly see why this company is thriving and growing so successfully. I look forward to bringing my positive attitude and determination to help Hy-Brid Lifts grow in the south-central districts of the U.S.”
John brings 11 years of industry experience to his new role, largely derived from his time at Asco Equipment where he spent two years as the A/P specialist, five years as the parts manager and one year as the rental coordinator. He spent the last three years at Texas State Rentals as the territory sales manager for south Houston. John has plans to use his parts and sales knowledge of scissor lifts to expand the Hy-Brid Lifts customer base using his excellent customer service skills, diligence and winning smile.
“We are thrilled to have John join the Hy-Brid Lifts team,” said Dave Wanta, Custom Equipment LLC vice president of sales. “He will work directly with our dealer network in the south-central United States, strengthening our ability to serve our customers. John brings a wealth of sales and rental industry knowledge along with operational experience that will bring great value to our customers. John is a valuable addition to the team, and we look forward to the contributions that he will provide for our company’s continued growth.”
Hy-Brid Lifts is a brand of Custom Equipment LLC. Hy-Brid Lifts engineers and manufactures all-purpose lifts in electric, self-propelled and push-around models.
For more information, visit www.hybridlifts.com.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.