Hy-Brid Lifts Reports Record Sales in 2021
Low-level access equipment specialist Hy-Brid Lifts closed the year 2021 with record-setting sales. The company attributes this strong performance to its portfolio of class-leading products and increasing demand for safer work-at-height options.
Compared to 2020, the scissor lift manufacturer’s global sales rose an impressive 99 percent, the company said, driven by a 140-percent growth in sales of the Push-Around Series.
“We have seen a significant increase in demand for more efficient and maneuverable aerial work platforms,” said Jay Sugar, Hy-Brid Lifts CEO and president. “Not only does our product line meet these customer requirements, but our lifts are setting new industry standards.”
The PS-1930, launched in early 2020, remains the world’s lightest 19-foot scissor lift, the company said, and one reason Pro Series sales grew 83 percent. Demand for the compact ZT-1230 and its zero degree turn radius pushed Zero-Turn Series sales 73-percent higher than prior year figures.
Sugar confirms that the company’s aggressive growth strategy and unique ability to pivot shaped 2021 performance.
“Hy-Brid Lifts has its share of manufacturing challenges due to ongoing material sourcing and labor shortages,” Sugar said. “Having American-made products gives us the flexibility to get creative with resources and overcome these obstacles. This enables us to maintain shorter lead times than our competitors and deliver the innovative solutions our customers need.”
Hy-Brid Lifts expects even bigger sales in 2022. New product releases, end user demand for compact machines, and the push toward electrifying fleets lend to a positive trend moving into 2022.
Visit www.hybridlifts.com for the latest product announcements.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.