Quebec’s Prinoth Names New Vice President of Sales and Marketing

Granby, Quebec, Canada-based manufacturer Prinoth has appointed Jody Beasley to the position of vice-president of sales and marketing for the crawler carrier business unit effective immediately. Beasley comes to Prinoth with a wealth of experience in the field of sales as well as an impressive background in the construction industry. He worked more than 16 years at Bobcat/Develon (formerly Doosan) in various sales and management positions as well as having other industry-leading previous employers such as Ditch Witch and Screen Machine.

More recently, Beasley was director of national equipment sales for EquipmentShare. Throughout his career, he has developed an expertise in dealer development and will be responsible for supporting the sales team in that capacity as well as advancing the brand worldwide.

Prinoth is a supplier of low ground pressure tracked carriers, vegetation management mulchers and carriers and now, tree trimming equipment with the Jarraff line-up. The machines can be equipped with a multitude of specialized attachments and exert very low pressure on the ground allowing them to go places where wheeled vehicles sink. Prinoth is part of the HTI Group (High Technology Industries), which specializes in the winter sports industry, construction and clean energy and has more than 70 affiliates, and more than 130 sales and service points.