Coastal Construction Equipment Brings Cat Compact Experience to South Florida

Coastal’s first Cat Compact location in Pompano Beach, Fla., will open Dec. 1, followed shortly by a location in Fort Myers.

Key Highlights

·        Pompano Beach location open Dec. 1 with Fort Myers following shortly.

·        Coastal plans to have six operational branches by the end of 2027.

·        New and used equipment, Cat Rentals, parts and service in one streamlined destination.

·        Coastal expects to create at least 100 jobs in South Florida over the next year

Coastal Construction Equipment LLC Coastal) last week announced its launch as an authorized Cat Compact dealer for South Florida, bringing Caterpillar’s newest dealer experience to contractors across a 13-county territory. 

Coastal’s first Cat Compact location in Pompano Beach, Fla., will open Dec. 1, followed shortly by a location in Fort Myers. The company expects to create at least 100 jobs across six operational locations in South Florida by the end of 2027. Coastal is backed by Stowers Machinery Corp., the authorized Cat dealer serving East Tennessee for more than 65 years.

Cat Compact is a Caterpillar distribution sub-brand built around approachability and speed. Its intent is to serve contractors, from first-time buyers to established operators, who value ease of doing business and maximum uptime as much as the machine itself. Each location brings new and used equipment, Cat Rentals, parts and service together in one streamlined destination, backed by the strength of Caterpillar.

"Cat Compact is more than machines; it's a streamlined experience built around the customer," said Lisa Stowers Rottmann, president & CEO of Stowers Machinery Corp. "South Florida contractors have told us they want the speed, clarity and support to get back to work fast. We're building a bilingual team of local experts here in Florida, ready to move at the pace our customers do."

Customers can expect:

·        New, used and rental equipment, plus parts and service, under one roof.

·        Flexible financing, including same-day credit approvals.

·        Strong parts and service availability, including rapid-response service trucks.

·        Full-service Cat Rentals, including earthmoving equipment, aerial lifts and general construction equipment.

·        Bilingual sales, rental and product support teams who match customers with the right solutions for their business.

Backed by Stowers

Cat Compact Coastal's parts and service commitment builds on Stowers Machinery's track record. Stowers Machinery Corp, has ranked No. 1 in customer satisfaction as measured by net loyalty score for combined parts and service among all Cat dealers in the United States and Canada since 2018. That same standard for uptime and support is coming to South Florida, where demand for reliable, well-supported compact equipment continues to grow.

"For any contractor, downtime doesn't just cost a day; it costs the job, the client and the next call," said Bryan Chamberlain, president of Florida Operations for Coastal. "We know what it means when a machine is down, and we've built this around one commitment: keeping our customers up and running."

Cat Compact Coastal will celebrate its arrival with launch events at the Fort Myers and Pompano Beach locations. They will feature equipment demonstrations, financing offers, a first look at each store and a chance to meet the local team. Dates and details will be announced in the coming weeks at CoastalCatEquip.com.

For more information, including hours, equipment offerings and product support capabilities, visit CoastalCatEquip.com. Cat Compact Coastal, operated by Coastal Construction Equipment, LLC, is a Cat Compact dealer for South Florida, offering new and used compact equipment, rentals, parts and service to contractors, landscapers and businesses of every size across Miami-Dade, Broward, Palm Beach, Lee, Collier, Martin, Charlotte, Indian River, Saint Lucie, Okeechobee, Hendry, Glades and Monroe counties. Learn more at CoastalCatEquip.com.

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.

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