Carter Rental, a Division of Carter Machinery, Opens Maryland and Virginia Branches

Each store is offering a “50% Off Your First Weekly Rental” promotion as part of the grand opening celebration, as well as a $100 Carter Machinery credit to customers who have an account in good standing and mention the credit when making a reservation.

Carter Rental has opened two new Cat Rental Store locations, in Gaithersburg, Md., and Christiansburg, Va. Both locations are open Monday through Friday, 7 a.m. to 5 p.m., with dedicated teams of professionals who have decades of combined rental experience.

Each store is offering a “50% Off Your First Weekly Rental” promotion as part of the grand opening celebration, as well as a $100 Carter Machinery credit to customers who have an account in good standing and mention the credit when making a reservation.

The Christiansburg store’s offer runs through May 31, 2025, while the Gaithersburg store’s offer runs through June 30, 2025.

“No matter what size your business is or what type of equipment you’re looking to rent, Carter Rental should be your only stop,” said Jeremy Mowles, operations manager for Carter Rental. “Our team of rental experts works with everyone from landscape contractors to quarry operators to match their needs with the right rental equipment from Cat and many other major brands, such as Toro, MEC, JLG, Wacker Neuson, and more. Our machine inventory – including aerial, material handling, earthmoving, paving and compaction, and landscaping – as well as other equipment like trucks and trailers, trench shoring, pumps, work tool attachments, and everything in between, is expertly maintained and inspected, ensuring your rental is ready to get to work, safely on day one.”

Carter Rental is a division of Carter Machinery, the authorized Cat dealer for Virginia, Delaware, Maryland, Washington, D.C., and southeast West Virginia. Their recent expansion underscores the company’s commitment to better serving the needs of communities across the region.

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.

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