Alta Equipment Group has named Craig Brubaker chief operating officer, a new position at the company, effective immediately.
Since 2006, Brubaker has served as vice president, operations at Alta. Brubaker joined Alta in 1995 after completing his BS in mechanical engineering from the University of Toledo. Brubaker has held several operations positions of increased responsibilities before being promoted to vice president of operations. Previously, Brubaker held positions as systems manager, rental manager, general service manager and regional operations manager.
As COO Brubaker will report to Alta’s CEO, Ryan Greenawalt, and oversee day-to-day operations of both material handling and construction equipment segments.
“We are pleased to announce the appointment of Craig Brubaker as chief operating officer,” said Greenawalt. “Craig brings a great track record of success and strong operational experience during his time at Alta. I look forward to the contributions he will continue to make as part of the Alta family.”
“I am excited to step into my new role as COO and look forward to using my experience in leading Alta’s operations over the past 16 years to help build on the company’s future success and continue to drive operational improvements across the organization,” said Brubaker.
Alta Equipment Group, Livonia, Mich., No. 25 on the RER 100, has more than 60 branches in Connecticut, Florida, Illinois, Indiana, Maine, Massachusetts, Michigan, New Hampshire, New York, Ohio, Vermont and Virginia.