Combilift Receives its 3rd Red Dot Win for its 7-tonne Electric Multidirectional Counterbalance Forklift
Ireland-based manufacturer Combilift, a global leader in multi-directional and customized handling solutions, has been awarded the Red Dot Award for Product Design 2025 for its Combi-CB70E, high-capacity, electric-powered multidirectional forklift, developed to meet the needs of heavy-duty, long-load handling in more sustainable ways.
The Red Dot Award, one of the most internationally renowned design competitions, recognizes excellence in design quality and innovation. This award is the third for Combilift, which previously won a Red Dot for the Combi-WR and ‘Best of the Best’ for the Combi-CB4. Combilift’s Combi-CB70E impressed the international jury with its new ergonomic design, environmental credentials, and ability to enhance operator comfort and productivity in demanding industrial settings.
“We are delighted to receive our third Red Dot Award this year for the Combi-CB70E,” said Martin McVicar, CEO and co-founder of Combilift. “Our design and engineering teams have been striving to provide solutions that are not only functional and safe but also reflect excellence in industrial design. Our customers increasingly demand electric alternatives that don’t compromise on performance, and the CB70E is exactly that.”
The multidirectional Combi-CB70E is a 7-tonne capacity electric counterbalance forklift, specifically designed for handling long and bulky loads in confined or challenging spaces. Equipped with Combilift’s patented Independent Traction Control System and large elastic rubber tires, it provides all-terrain capability while maintaining zero-emission operation. The spacious gas strut suspension cab and floor to ceiling glazing offers enhanced visibility and comfort, while the Auto Swivel Seat – which automatically swivels 15 degrees to the left or right, depending on the direction of travel – is designed to provide optimal ergonomics and comfort for operators, even during extended shifts.
Combilift, which has also received multiple international accolades for its products and leadership in the past year, including Product of the Year and Ergonomics Award at the UKMHA Archies Awards, as well as Design Team of the Year and Industry Leader awards from the UK’s Engineering & Manufacturing Awards.
With more than 1,000 employees and exports to more than 85 countries, Combilift continues to set benchmarks in safety, design, and innovation in the materials handling sector.
For more information, visit: https://combilift.com/combi-cb70e/
Video: https://youtu.be/94jdFGAJ7fA
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.