Rental Revenue Only Down 0.5 Percent in First Quarter Say Baird/RER Survey Respondents

April 7, 2021
Trends varied to a large degree based on geographic location because of varied COVID restrictions and end-market exposure, with residential and nonresidential construction activity being positive, and energy and infrastructure demand outlook more mixed.

Equipment rental activity stabilized in the first quarter, with revenue down only 0.5 percent year over year according to the Baird/RER first quarter equipment rental survey. Trends varied to a large degree based on geographic location because of varied COVID restrictions and end-market exposure, with residential and nonresidential construction activity being positive, and energy and infrastructure demand outlook being more mixed.

Respondents expect second quarter activity to increase around 6 percent and they expect to spend more on fleet to support growth.

Average rental rates decreased 0.4 percent year over year in the first quarter of 2021 compared to a 1.8-percent drop in the fourth quarter of 2020. Revenue and utilization were in line with expectations for 80 percent of respondents, with 17 percent say revenue and utilization were better than expected. According to 56 percent of respondents, the first quarter brought a similar weather impact compared to last year’s winter, while 34 percent said they experienced less severe winter weather, possibly a result of climate change.

Average rental rates declined 0.4 percent year over year in the first quarter of 2021, compared to a 1.8 percent dip in 4Q20, after a 3.1-percent year-over-year decline in the third quarter. In each quarter of 2019, rental rates improved 1 to 2 percent.

Fleet utilization averaged 57.9 percent among respondents, down about 500 basis points from the fourth quarter of 2020, with seasonality a factor and up about 150 basis points from the first quarter of 2020. Access equipment utilization dropped 100 basis points, while earthmoving equipment utilization increased 250 basis points year over year.

Growth in the cost of new units increased 1.5 percent, at the higher end of the low-single-digit range the prior seven quarters ahead of signaled OEM princes increases caused by recent inflation in the cost of steel.

Respondents expect 2021 rental revenue to increase about 5 percent, which is the same as the prediction in the last quarter. Also respondents expect a 6.3-percent increase in the second quarter compared to the second quarter of 2020 with its major COVID-related shutdowns. They predict rental rates to increase 1.7 percent, similar to the pre-COVID trend. Respondents also expect to increase fleet spending by 4.5 percent over the next six months, with spending on access equipment expected to jump 6 percent and earthmoving equipment spending up 1.5 percent.

More than 80 percent of respondents have a positive expectation for nonresidential markets and residential construction, as well as industrial/manufacturing/chemical end markets. However, less than 50 percent of respondents have a positive expectation for oil & gas and infrastructure and pipeline end markets. Fifty-eight percent expect the $1.9 trillion COVID Relief Bill to have little impact, while 32 percent predict a small positive impact. Ten percent predict a negative impact.