Mitsubishi Logisnext Americas Group and Kalmar Enter Supply Agreement for The Americas
Kalmar and Mitsubishi Logisnext Americas Group have entered into a supply and distribution agreement for the Americas market. Under the terms of the agreement announced last week, Kalmar will produce and supply its “Essential” product line of 10 – 18 ton (22,000 – 40,000 pound) Class 5 pneumatic tire forklifts under the Mitsubishi forklift truck brand for the Mitsubishi Logisnext Americas group.
These forklifts will be sold and serviced through the authorized Mitsubishi forklift truck dealer network across the Americas. Kalmar USA will continue to go to market with their other product lines under the Kalmar brand.
“Kalmar’s ‘Essential’ product line of forklifts branded for the Mitsubishi forklift truck dealer network opens up exciting opportunities for the future,” said Randy Wingenroth, vice president, North America, Kalmar. “This relationship strengthens both Kalmar’s and Mitsubishi Logisnext America’s competitive position by combining a world-class dealer network with a proven, industry-leading product.”
“Mitsubishi Forklift Trucks and Kalmar are global leaders in their product categories,” said John Sneddon, executive vice president of sales and marketing at Mitsubishi Logisnext Americas. “With this expanded product offering, our customers will now have access to a wider range of heavy-duty material handling equipment, delivered and supported by their trusted, local Mitsubishi forklift truck dealer network. We’re excited to be entering this next phase to further support our customers.”
Mitsubishi Logisnext is based in Houston.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.