John Deere Power Systems, Deutz to Jointly Develop Low Horsepower Engine
John Deere Power Systems and Deutz have announced plans to jointly develop and source components for a low horsepower range engine up to 130kW. Working together, the parties will be able to close a gap in the market by developing an engine that provides customers additional and exceptional value upon initial purchase while retaining the reliability, versatility, and performance they’ve come to expect from John Deere and Deutz engines, the company said in a statement.
John Deere and Deutz bring different perspectives and capabilities to the table and, through this collaboration, the two companies can broaden their supply base and benefit from global scale — ultimately translating to increased market and customer value. The co-development and co-sourcing scope includes engine hardware and design, from which each company will customize its product to meet customers’ specific needs through engine software and controls. Engine manufacturing and distribution will be done independently by John Deere and Deutz.
“John Deere and Deutz are both industry leaders in designing and manufacturing innovative power systems,” said Pierre Guyot, senior vice president, John Deere Power Systems. “Through combining our complementary knowledge sets and focus areas, we are excited to offer John Deere and Deutz customers a reliable, cost-effective engine option in the low horsepower range.”
“The fact that John Deere chose Deutz as a collaborator for this engine project underlines our strong position in off-road engine applications,” said Deutz CEO Franz Hiller. “This collaboration is an important step in establishing a business relationship between the two companies. We are very excited about the opportunity to join forces with an industry leader like John Deere, thereby creating value for our customers.”
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.