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Liebherr Names U.S. General Manager of Brand Strategy

May 11, 2012
Lieberr Construction Equipment has named Tim Doucette general manager – brand strategy, a newly created position.

Lieberr Construction Equipment has named Tim Doucette general manager – brand strategy, a newly created position. Doucette will work closely with the company president to ensure all aspects involving the brand are coordinated to increase Liebherr’s market presence in the United States.

The marketing, public relations, sales administration and earthmoving product group will all report to Doucette.

Liebherr’s parent company is Liebherr-International AG, based in Switzerland and entirely owned by members of the Liebherr family.