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Makita Launches “Experience LXT” Promotion

Sept. 25, 2009
Makita Industrial Power Tools recently launched Experience 18V LXT Lithium-Ion, a new national promotion offering select free tools with purchase and big value on select items. The new national promotion is part of Makita’s ongoing effort to engage professional tradesmen and serious tool users with innovative products, high-energy sponsorship initiatives and creative marketing programs.

Makita Industrial Power Tools recently launched Experience 18V LXT Lithium-Ion, a new national promotion offering select free tools with purchase and big value on select items. The new national promotion is part of Makita’s ongoing effort to engage professional tradesmen and serious tool users with innovative products, high-energy sponsorship initiatives and creative marketing programs.

“Makita is all about the pro contractor and the serious tool user so we will continue to offer best-in-class products, including more cordless tools in our growing LXT Series,” said Brent Withey, senior brand manager. “We’ll also continue to deliver promotions like this one that present big value to serious tool users and make a big impact on the marketplace.”

The Experience 18V LXT Lithium-Ion promotion offers a range of value-added offers, including a free 3-speed cordless impact driver (BTD144Z) via mail-in redemption with purchase of select LXT cordless tools. The BTD144Z is Makita’s new 18V LXT Lithium-Ion cordless 3-speed impact driver with three speed settings for a range of fastening tasks: from cabinet screws to lag bolts. Other value-added incentives in the promotion include a free BMR100W FM/AM jobsite radio with purchase of an LS1016L miter saw, and more.

The promotion also includes a sweepstakes, offering an 18V LXT Lithium-Ion 15-piece combo kit (LXT1500) to 10 grand prize winners. For more information, visit makitatools.com.

La Mirada, Calif.-based Makita is a worldwide manufacturer of industrial power tools and offers a wide range of industrial accessories.