Snorkel Names Russian Rental Company Arslift Distributor for Russia

Arslift has already purchased a number of Snorkel lifts which it has been operating within its rental fleet, including 10 Snorkel A38E electric articulated boom lifts.
July 29, 2021
3 min read

Snorkel has entered into a full-service distribution agreement with Russian rental company, Arslift. The agreement, which began on June 1, appoints Arslift as the official distribution partner for Snorkel in the Russian Federation, to sell all Snorkel products, including mobile elevating work platforms, telehandlers and material lifts into the territory, as well as genuine Snorkel spare parts, and to provide technical service and support to Snorkel customers in the region.

Arslift has already purchased a number of Snorkel lifts which it has been operating within its rental fleet, including 10 Snorkel A38E electric articulated boom lifts. The company also has multiple units on order including MB26J mast boom lifts, A46JRT articulated boom lifts, and a TL49J towable boom lift.

A specialist mobile elevating work platform rental company and dealer, Arslift operates a fleet of more than 300 self-propelled lifts. Headquartered in the city of Nizhny Novgorod, Arslift  has nine locations providing complete coverage across the Russian Federation.

Aleksandr Opolev, business development director at Arslift said, “We have been impressed with the Snorkel products in our fleet, as well as the support from Konstantin and the Snorkel team. As a specialist in this sector, we only partner with brands that we trust and believe in, and it gives me great pleasure to have formed this alliance with Snorkel. We look forward to developing our relationship further and representing them in our great region.”

Konstantin Kuvaldin, territory manager for Eastern Europe for Snorkel added, “Arslift has an excellent nationwide footprint and a very strong reputation in the lifting equipment segment, making them a very promising distribution partner. Through the operation of their own rental fleet, they understand the importance of purchasing reliable equipment and the need for the fast availability of spare parts and local technical support, and I am confident that they can deliver a high level of service to our customers across the Russian Federation.”

“I would like to take this opportunity to thank Arslift for their business to date, and welcome them to the Snorkel family,” said Matthew Elvin, Snorkel CEO. “Russia is an important market as well a large geographical territory that requires a distribution partner with a branch network that can service customers in all areas. I believe that Arslift truly have this capability and look forward to working more closely with them in their new capacity as an official Snorkel distributor.”

For more information on Arslift, visit www.arslift.ru. For more information on Snorkel, visit www.snorkellifts.com.

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.

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