Riwal to Invest €88 Million in its Fleet in 2018
Riwal, the aerial work platform and telehandler rental and sales specialist, is investing €88 million (about U.S. $108 million) in its fleet during 2018. About 75 percent of the investment will be for fleet expansion, supporting Riwal’s international growth strategy. The remainder of the investment is for fleet renewal.
More than 3,000 new aerial work platforms and telehandlers will be purchased, from a range of high quality brands, including JLG, Genie, Skyjack and Holland Lift. The investment includes boom lifts with working heights up to 58 meters (185 feet), such as the JLG 1850SJ and JLG 1500AJP. A considerable part of the fleet plan consists of electric and hybrid machines, including Holland Lift scissor lifts. Examples are the Holland Lift hybrid HL-275 H25 with a working height of 27.5 meters, and the Holland Lift HL-330 E14, which features a 33-meter working height with a machine width of only 1.4 meters.
“We strive to deliver the best customer experience and to be the first choice for jobs done at height,” said Riwal CEO Norty Turner. “This fleet investment helps us to carry out those goals as well as to help us continue to offer a newer, more diverse and more sustainable equipment range. Along with the considerable fleet investments that we have made in the past years, this investment bolsters our ability to serve our customers globally.”
Riwal, established in 1968 and headquartered in Dordrecht, The Netherlands, is an international rental and sales specialist of aerial work platforms, telehandlers and power generators. Riwal employs more than 1800 people, has 67 branch operations in 16 countries, operates more than 15.000 units and conducts business in more than 70 countries.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.