Loxam Acquires Dublin’s Swan Plant Hire

Loxam Group, Europe’s largest equipment rental company, has acquired Swan Plant Hire, based in Dublin, Ireland, from its founding private shareholders.

Michael Roth

Dec. 5, 2017

2 min read

Loxam continues its acquisition spurt which includes the recent purchase of Lavendon pictured at one of its Nationwide Platforms branches — Loxam continues its acquisition spurt, which includes the recent purchase of Lavendon, pictured at one of its Nationwide Platforms branches.

Loxam Group, Europe’s largest equipment rental company, has acquired Swan Plant Hire, based in Dublin, Ireland, from its founding private shareholders. Swan was founded more than 45 years ago and operates two branches in Dublin. Swan is a general rental company.

“This acquisition will allow Loxam to strengthen its position in the Dublin area alongside its Loxam Access branch, and to diversify and complete its equipment range,” said Gérard Déprez, president of Loxam. “We are happy to extend our footprint in this dynamic country where Loxam has been operating an equipment rental business for 18 years, and we are pleased to welcome the Swan employees to Loxam. We look forward to working together.”

“We are convinced that the acquisition of Swan by Loxam is a greater opportunity for our employees to join the European leader in the equipment rental industry,” said Brian Connolly, managing director of Swan. “We trust that this acquisition will allow Swan to benefit from Loxam expertise and global growth prospects. We will keep following Swan’s further development with interest.”

Loxam has had a dynamic year of acquisitions with previous purchases of U.K.-based Lavendon Group; Italy’s Nacanco; and the Danish operations of Cramo. Loxam has more than 725 branches in 13 European countries as well as in the Middle East, Morocco and Brazil. It posted unaudited pro forma consolidated revenue of €1,330 million in 2016.

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.