International aerial work platform rental specialist Riwal has opened its first used equipment showroom in Valencia, Spain.
With a large variety of used equipment straight from the rental fleet on display in the 1,000-square-meter showroom, Riwal is responding to increasing interest in machine purchases from rental companies and equipment traders in Spain. By having machines on stock, customers can come see the units for sale. Riwal is offering immediate delivery.
“In line with our strategy to continuously renew the rental fleet and offer newer machines to our customers, Riwal has a constant flow of well-maintained used equipment for sale,” said David Cagigas, country manager of Riwal Spain. “By opening a dedicated sales showroom, we can now service customers that are looking to purchase used equipment in a better way.”
Riwal, founded in 1968 and based in Dordrecht, The Netherlands, rents AWPs, telehandlers and generators, with operations in 18 countries on four continents.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.