Two Powerhouse Outdoor Equipment Locations Take on Takeuchi Equipment Line
Powerhouse Outdoor Equipment locations in Valdosta and Warner Robins, Ga., will now sell and service Takeuchi equipment.
Powerhouse Outdoor Equipment is a family-owned business launched by Ray and Russ Hedgecock in May 1993. Since then, the Hedgecocks have brought a long-time employee, Raymond Mullins, on as an additional co-owner. Today, Powerhouse Equipment has a total of four locations that were originally lawn and garden retail stores but have expanded to offer tractors, construction equipment and rentals.
“We’ve been in business for 30 years, and we feel we have great market penetration, all the way from Macon to the Florida line,” said Ray Hedgecock, president of Powerhouse Equipment. “We’re in the process of expanding each of our locations, and we believe that taking on the Takeuchi product line will help us continue to grow our brand.”
Over the past three decades, the business has grown to employ 57 individuals, several of whom are third-generation employees. Powerhouse’s motto has always been, “We are in the easy business,” meaning that it’s the company’s goal to make every element of the buying and ownership process easier for its customers.
“Powerhouse has always taken pride in creating long-term relationships with their customers, who include landscaping and construction contractors,” said Eric Wenzel, Southeast regional business manager for Takeuchi-US. “Their staff provides excellent service during and after the sale, and that’s helped Powerhouse earn a very positive reputation throughout the region. We’re very pleased to have them join the Takeuchi dealer family.”
Learn more about Powerhouse Equipment at PowerhouseEquip.com. For more information about other Takeuchi dealers, visit the Takeuchi dealer page. Get all the details about Takeuchi track loaders, excavators and wheel loaders at www.takeuchi-us.com.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.