Volvo CE Dealer ROMCO Expands Territory in Parts of West Texas, Southern Oklahoma and New Mexico
ROMCO Equipment, a Volvo CE dealer serving large portions of Texas and southern New Mexico, has been appointed the exclusive Volvo CE dealer in west Texas and several counties in Oklahoma and southern New Mexico, effective April 1, 2025. ROMCO will now represent Volvo CE in the entire state of Texas and surrounding areas for Volvo CE general purpose equipment, compact equipment, compaction and rigid hauler products, services and site solutions.
ROMCO has provided equipment to customers in Texas since 1961. In 2023, it expanded into southwestern Texas and New Mexico and its recent expansion covers all of Texas, additional counties in New Mexico and several counties in Oklahoma, bringing its total number of branches to 17. ROMCO parent company SMT is a global Volvo Group dealer with Volvo CE distribution in North America, Great Britain, the Netherlands, Belgium, Luxembourg, and more than 18 African countries.
“I’m very excited for ROMCO and their continued growth with Volvo CE,” said Scott Young, head of Region North America, Volvo CE. “They’re a great representative of our brand and are committed to providing customers with solutions to help them succeed.”
In the expanded territory, ROMCO will continue to offer new and used machines for a variety of applications, including construction, road building, and aggregates, as well as cutting-edge services like site solutions, machine control systems and advanced telematics.
“This announcement marks an exciting new chapter for ROMCO as we extend our Volvo coverage across the entire state of Texas and southern New Mexico,” said Steve Passmore, president, ROMCO. “We look forward to investing in the local communities and building new customer relationships.”
To find a local equipment dealer, visit the Volvo CE dealer locator page.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.