Terex Announces Steel Surcharge in Response to U.S. Tariffs

Terex Corp. CEO John Garrison announced that in response to the Trump Administration’s planned imposition of tariffs against a number of countries, the company would be forced to implement a steel surcharge.
March 6, 2018
2 min read

Terex Corp. CEO John Garrison announced that in response to the Trump Administration’s planned imposition of tariffs against a number of countries, the company would be forced to implement a steel surcharge. In a letter to Terex customers, Garrison stated: “Steel prices have been rising steadily for several months and this action drove prices even higher, reaching heights not seen in many years. The longer-term impact of the trade action is uncertain, but the inflationary impact on steel prices and related components is already increasing our product cost.

“Terex is committed to continuously improving efficiency, managing costs, and when possible protecting our customers from the adverse impacts of rising costs – to help maximize the value and return on investment derived from our products. Unfortunately, the impact of the rising cost of steel is too large and too sudden for us to absorb. Given the uncertain nature of these market dynamics, we are not increasing our base prices. Instead, we will be adding a steel cost surcharge on our equipment. The surcharge will cover a portion of our cost increases – and will remain separate and transparent from base prices. As the price of steel normalizes, we will adjust or remove the surcharge. Our aim is to minimize the impact on your business. We are still finalizing the details of the surcharge – your Terex representative will communicate with you very soon.

“We regret that we have been forced to take this action. As a global manufacturer, we value free and fair markets, and see the imposition of these tariffs as a significant source of friction in the global economy. It is particularly frustrating to have these added costs imposed now, creating unnecessary headwinds at a time when markets are trending favorably. We encourage you to join us in asking your government representatives to seek the elimination of these tariffs.”

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.

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