Caterpillar Foundation Donates $300,000 to Hurricane Harvey Relief Efforts

The Caterpillar Foundation gave a $300,000 donation to the American Red Cross to help in immediate relief efforts last month. Caterpillar at first focused on the safety of Caterpillar employees as the company and its subsidiaries have more than 20 locations throughout Texas.

Michael Roth

Sept. 15, 2017

“This is a devastating storm and our hearts go out to the millions affected, including the thousands of Caterpillar employees in Texas along with their families,” Caterpillar CEO Jim Umpleby said. “We know from decades of partnership with the Red Cross that this organization is unmatched at swiftly putting relief donations to work in the areas they’re needed most.”

Caterpillar dealers throughout the United States added donations and made generators of all sizes available.

“Caterpillar has also [been] sending power generation equipment from other parts of the country to the storm-ravaged areas and started staging equipment for the cleanup efforts that will soon come,” added Umpleby.

The Caterpillar Foundation is also a member of the American Red Cross Annual Disaster Giving Program, which provides a funding base that allows the Red Cross to respond immediately to the needs of individuals and families impacted by disasters. Caterpillar employee and retiree matching gifts also assisted in Hurricane Harvey relief efforts.

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.