Genie Adds Four Experienced Product Support Field Service Specialists
Genie has hired four new field service representatives in North America to represent the company. With the hiring of Victoria Bergsma, William Halfhill, Cory Baiz and Bart Fongers, Genie now has 26 product support field technicians strategically located throughout the United States and Canada, providing assistance to our customers.
“We understand that equipment uptime is critical to productivity, both in keeping our customers’ machines rented and for maximum performance on customer jobsites,” said Bob Bartley, Genie senior director of product support and service solutions, Terex AWP. “Our product support team works tirelessly to keep customers’ Genie equipment uptime at a maximum and high performing long after it leaves the factory. With our expanded field service team in North America, we’re now even more accessible for our customers.”
Victoria Bergsma joins the team to cover the Ontario, Canada, territory. She is an experienced veteran of the aerial equipment business having served in roles as a shop and field technician, shop/service manager and branch management. “Victoria’s variety of experience in the aerial and equipment industry will be a benefit to quickly assist our customers,” Bartley said.
William (Bill) Halfhill, a veteran of more than 20 years of aerial industry experience, now oversees the Gulf region of Louisiana, Mississippi and Alabama. “Bob’s extensive experience working in rentals enables him to immediately partner with our customers in providing timely solutions,” said Bartley.
Cory Baiz’ territory covers Oklahoma, Texas, Missouri and Arkansas. He has experience in the aerial and crane industry and has held multiple positions in the rental field. “With his background, Cory will be able to quickly problem solve and make accurate decisions for our customers that fit with the fast-paced rental marketplace,” Bartley added.
Fongers oversees efforts in the central Florida region. He is very experienced with national rental companies and large jobsite aerial equipment. “Bart brings rental, industry and superior troubleshooting skills to this role, which will benefit both our team and our customers,” Bartley said.
Every Genie product support team member is fully trained through the Genie Tech Pro Service Training, making them well versed and confident in hydraulics, electrical systems, control systems, machine inspections and preventive maintenance. Genie product support team members total 645 years of real world industry experience, 165 years of rental industry experience and 480 years of aerial industry experience, Bartley said.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.