Giuffre Bros. Cranes Receives 5,000th Unit

Guiffre Bros. Cranes, which began renting Frank and Dominic Guiffre and their dumptruck for $12.50 an hour in 1963 has now taken delivery of its 5,000th unit to start 2017, a Terex BT 4792 mounted on a 2017 Freightliner 108SD.

Michael Roth

June 11, 2017

Giuffre Bros. Cranes, which began renting Frank and Dominic Giuffre and their dumptruck for $12.50 an hour in 1963 has now taken delivery of its 5,000^th unit to start 2017, a Terex BT 4792 mounted on a 2017 Freightliner 108SD. Celebrating 54 years in business, the Giuffre Brothers have combined hard work, responsiveness to market needs, creative equipment packaging and innovative finance to meet its customer’s needs.

In 2014, Giuffre was honored as “Terex Boom Truck Distributor of the Year” for sales and support of the Terex Cranes boom truck line.

“Giuffre has been a distributor partner since 1973,” said Dean Barley, vice president and general manager, Terex Cranes Americas. “We are excited to be able to recognize them for this impressive milestone.”

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.