The Hiram, Ga., branch of Nickell Rental, a family-owned Georgia equipment rental company, won the President’s Image Award at The Rental Show in Orlando, Fla., last month. The Hiram branch is Nickell Rental’s third branch and won the award for its improved appearance. The purpose of the President’s Image Award is to recognize a rental company’s commitment to improving the rental industry and its own business through a remodel, rebuild or renovation project.
“We decided to renovate our Hiram store because it sits on the Paulding County line on one of the busiest highways in the area,” said Jason Pierce, Hiram branch manager. “As cars drive by, it’s the first building you see coming into Paulding County and the last building you see as you drive out. There are, on average, 37,000 cars per day that drive by this building, and it was the worst-looking building on the road.”
The company began renovations in January 2016 and included updating the façade by adding stone and stucco, wrapping an iron fence around the property and giving the landscaping a makeover with boulders and mulched displays. The display area was significantly expanded and windows and new glass doors were added to bring in more light to the showroom floor. The store also added the “Nickell Café”, a refreshment area for customers that consists of a popcorn machine with coffee, tea and cocoa.
“By having a business that communicates quality, professionalism, and customer care, we are in a better position to leave a lasting impression in all of our customers’ minds,” added Pierce.
Nickell Rental is based in Newnan, Ga., and also has a branch in Griffin, Ga., and a brand new branch in LaGrange, Ga.
