Acme Lift Adds Director of Financial Planning and Analysis

June 21, 2016

2 min read

Acme Lift39s new director of financial planning and analysis has 25 years of experience in finance and accounting including stints with Volvo Construction Equipment and BlueLine Rental — Acme Lift's new director of financial planning and analysis has 25 years of experience in finance and accounting including stints with Volvo Construction Equipment and BlueLine Rental.

Acme Lift, the world’s largest wholesale rental company specializing in the biggest boomlifts, telehandlers and portable air compressors for re-rental has hired Gordon Campbell, former BlueLine Rental executive, as director of financial planning and analysis. Campbell is a certified public accountant with 25 years of experience in finance and accounting, including eight years with BlueLine Rental and its predecessor, Volvo Rents.

Campbell has spent much of his career in controller or chief financial officer roles.

“I’m thrilled to join the terrific Acme Lift team,” Campbell said. “They’re customer-focused pros, serving the rental equipment industry in such a unique and quality manner.”

“Gordon brings to Acme Lift an important set of specialized abilities in addition to his strong finance and accounting background,” said Woody Weld, Acme Lift chairman and CEO. “Acme Lift’s business model includes significant financial and capital management disciplines which require specialized measurement and reporting tools. Gordon has shown exceptional ability in both the creation and implementation of those disciplines and tools. We are honored to have him join the Acme Lift team.”

Campbell was director of financial planning and analysis for BlueLine Rental for four years. Previously he was franchise field support and reporting manager for Volvo Construction Equipment for four years.

“We are excited and pleased to add Gordon to our team,” added Roger Slagle, Acme Lift’s chief financial officer. “He brings a diverse skill set including experience in the equipment rental industry, which will add to our already strong team as our business continues to grow.”

Based in Mesa, Ariz., Acme Lift has the largest selection of boomlifts reaching up to 185 feet, telehandlers from 8,000- to 40,000 pounds, and large portable air compressors. The company is No. 60 on the RER 100.

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.