Neff Rental Sponsors Jose A. Perez Golf Classic in Support of ALS Research

For the 20th consecutive year, Neff Rental will be the lead sponsor of the Jose A. Perez ALS Golf Classic in April in honor of the company’s late co-founder and to support research for a cure for Amyotrophic Lateral Sclerosis, commonly known as Lou Gehrig’s disease.

Michael Roth

March 30, 2016

2 min read

For the 20^th consecutive year, Neff Rental will be the lead sponsor of the Jose A. Perez ALS Golf Classic in April in honor of the company’s late co-founder and to support research for a cure for Amyotrophic Lateral Sclerosis, commonly known as Lou Gehrig’s disease. Over the last 20 years, the event has raised more than $3.4 million for the ALS Recovery Fund.

About 280 golfers from Neff Rental and more than 90 equipment manufacturers, as well as construction, engineering, legal, financial services and other companies from throughout the nation will tee off on the Trump National Doral Red Tiger and Golden Palm courses at 1 p.m. Saturday April 15. Sponsorships range from $550 for individual golfers to $25,000 for title status.

Neff Rental co-founder Jose Perez, lost his battle with the disease in 2001. The ALS Recovery Fund, which supports research at the University of Miami’s Department of Neurology, where Michael Benatar, MD, PhD, is chief of the Neuromuscular Division and the first incumbent of the Walter Bradley Chair in ALS Research.

“Our support for the Jose A. Perez ALS Golf Classic is reflective of the Neff Rental culture,” said Steve Michaels, Neff’s vice president of fleet operations. “Neff Rental and its employees support the golf classic as an expression of respect for the strength and courage that Jose displayed during the final years of his life, and to help support research to find a cure for ALS.”

Perez co-founded Neff Rental and served as its first president. He was diagnosed with ALS, a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord. More than 30,000 people die from ALS each year, and there is still no cure for the disease.

The ALS Recovery Fund is a non-profit organization committed to creating public awareness, promoting research and education, and raising funds for patient care and research to find a cure.

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.