SDLG Adds Three New North American Dealers to Network
SDLG, which began selling its wheel loaders two years ago in the United States and Canada, has added three dealers to its network: Wood’s CRW, Scott Equipment and Scott Van Keppel.
Wood’s CRW is a construction equipment specialist based in Williston, Vt., founded in 1961. Its earthmoving equipment sales manager Kevin Vellek said the company added the brand to its portfolio to give customers an affordable, warranty-backed alternative to premium wheel loaders.
“A lot of our customers don’t need or don’t want to spend the money for the features of a premium wheel loader,” he noted. “We haven’t had a great option for them until now. With SDLG they can purchase a brand-new machine that has a warranty for around the same price.”
Vellek said his customers are likely to use SDLG wheel loaders in agricultural work, small quarry jobs, landscaping, construction and municipal work and season applications such as snow removal.
Monroe, La.-based Scott Equipment, a heavy equipment and rental company with 24 locations in seven states will introduce the machines in the New Orleans metro area and expand availability according to customer demand.
Scott Equipment has handled construction and material handling equipment since 1939.
Scott Van Keppel is a partnership between Scott Equipment and G.W. Van Keppel formed in 2007. It will begin offering SDLG wheel loaders from its three locations in Omaha, Neb.; and Cedar Rapids and Ankeny, Iowa.
All three dealers plan to offer SDLG’s complete North American lineup of four wheel loaders, fully backing the machines, providing extensive product support and service.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.
