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Steven Willand Inc. Expands Distribution Territory in New England

Dec. 14, 2012
Steven Willand Inc., a wholesale commercial power equipment distributor based in Augusta, N.J., was recently awarded the New York and New England territories for Husqvarna’s RedMax, Dixon and Bluebird brands of power equipment.

Steven Willand Inc., a wholesale commercial power equipment distributor based in Augusta, N.J., was recently awarded the New York and New England territories for Husqvarna’s RedMax, Dixon and Bluebird brands of power equipment.

SWI distributes more than 20 brands of power equipment to dealerships from Washington D.C. to Maine.

“Husqvarna is thrilled to bring the Steven Willand Advantage to our RedMax, Dixon & BlueBird dealers in the New York and New England territories,” said Denis Bedard, managing director of key accounts at Husqvarna. “The level of service and professionalism they provide to the RedMax, Dixon and BlueBird dealer network in the New Jersey, Pennsylvania, Maryland and Delaware region, has been exceptional. The Steven Willand organization is considered a premier distributorship within the OPE industry and we're excited for the growth potential in the new territory.”

SWI began in 1966 as a family-owned retail lawn and garden dealer in the Fairfield, N.J. area. In the early 1970’s, SWI moved into wholesale distribution with lines such as Bunton, Ariens, BOB-CAT, and other commercial lawn and garden products. Today, SWI distributes RedMax commercial handheld power equipment, BOB-CAT mowers, Ryan turf renovation equipment, Classen renovation products, Little Wonder debris management and turf renovation products, Mantis home and garden products, Kipor generators, Magnum salt and sand spreaders, Meyer Path Pro, Drive Pro and Homeplow, Dixon ZTR mowers and Bluebird renovation equipment.

For more information about Steven Willand and the brands of quality turf equipment it represents, visit www.stevenwillandinc.com.