Opifex-Synergy Acquires Ecco Equipment, Expands into Western U.S.

With the acquisition, Opifex-Synergy now operates in nine of the 11 largest U.S. equipment rental markets, the company said, and 18 of the top 30.

Opifex-Synergy, one of the largest general equipment rental providers in the United States, has acquired ECCO Equipment Co. LLC from an affiliate of Hitachi Construction Machinery Co. Ltd. The acquisition brings Opifex-Synergy into California, Arizona, Nevada, Idaho and Utah.

With the acquisition, Opifex-Synergy now operates in nine of the 11 largest U.S. equipment rental markets, the company said, and 18 of the top 30, and nearly doubles its total addressable market. The company’s new Western footprint spans Northern, Central, and Southern California as well as the Phoenix, Las Vegas, Salt Lake City, and Boise, Idaho, markets, complementing Opifex-Synergy’s existing positions in Texas and the Southeast.

“ECCO gives us a strong foundation in the West, with great people and loyal customers in some of the most active construction markets in the country,” said Jay Vaughan III, CEO of Opifex-Synergy. “From here, we intend to invest behind this team with new fleet, upgraded branches, and additional locations. We’re knocking on the door of being a top five rental company in America, and we expect to be there by the end of 2027. Our playbook works, and we’re bringing it to the West.”

Opifex-Synergy customers in the newly added markets will have access to the company’s broad fleet of general and specialty rental equipment, including aerial, earthmoving, material-handling, compact, pump, trenching and compaction equipment. The company expects to integrate the acquired operations into its national platform and rebrand under the Opifex-Synergy name following a transition period.

This acquisition marks the latest step in Opifex-Synergy’s rapid expansion since the August 2024 combination of Synergy Equipment and Opifex Enterprises, which brought together Synergy’s established presence across Florida, Georgia, and Alabama with Opifex’s operations in Texas. In September 2025, Opifex-Synergy acquired Equipment Finders, Inc., adding a leading position in the Nashville market. The acquisition broadens Opifex-Synergy’s customer base and positions the company to continue climbing the ranks of the nation’s largest equipment rental providers.

Financial terms of the transaction were not disclosed.

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.

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