Case Enters Small Articulated Loader Market at Conexpo

Case Construction Equipment is unveiling seven new small articulated loader models throughout 2023 and 2024, entering a growing and dynamic new market for Case.
April 12, 2023
3 min read

Case Construction Equipment is unveiling seven new small articulated loader models throughout 2023 and 2024, entering a growing and dynamic new market for Case. Case showcased three of these new models at Conexpo: The telescopic SL12 TR, the electrified SL22EV, and the telescopic SL35 TR.

“The articulated design matched with light weight and turf tires allows for excellent agility that doesn’t tear up existing turf or other surfaces, all while still operating in a very compact footprint,” said Brady Lewis, product manager, Case Construction Equipment. “And with a wide range of attachment options, these loaders are the ultimate support machines both for work in the yard and on site, on turf and on improved surfaces. The new small articulated loader lineup represents a very intentional bridge between our existing lineup of skid steers, compact track loaders and compact wheel loaders, and the new mini track loader line we’re also introducing at Conexpo.”

Attachment flexibility is a major strategy for Case as it expands and fills out its compact and sub-compact loader fleet. The smaller sizes of the new small articulated loader line will share attachment commonality with the new mini track loader (MTL) fleet, while the larger models in the range will share compatibility with standard skid steer and compact track loader attachments.

The addition of telescopic booms on rubber-tired loaders also offers a whole new dimension of versatility and performance to the Case product lineup. And the electrified SL22EV further builds out the Case electric vehicle portfolio, delivering solutions that work indoors or outdoors while providing operators with a quiet and comfortable loader solution — all while eliminating emissions and maintenance related to diesel engines.

The new lineup features machines spanning 25-75 horsepower with rated operating capacities (50 percent of tipping load) ranging from 1,200 pounds up to 5,000 pounds, and cabs that include both ROPS and foldable open ROPS configurations. Units will hit Case dealers later in 2023 and into 2024.

“We’re bringing these solutions to market with the support of a full-line manufacturer and a mature dealer network that reaches coast-to-coast,” said Lewis. “No one will outwork Case in meeting the demands of loading and material handling applications — and this new product line ensures a comprehensive range of options for businesses of all shapes and sizes.”

For more information on the entire lineup of Case products, solutions and services, visit CaseCE.com.

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.

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