Palmer Johnson Named New Pettibone Dealer for West Coast

Pettibone/Traverse Lift LLC announced the addition of Palmer Johnson Power Systems to its dealer network.
April 28, 2018
2 min read

Pettibone/Traverse Lift LLC announced the addition of Palmer Johnson Power Systems to its dealer network. Palmer Johnson will carry Pettibone Extendo and Traverse telehandlers and Cary-Lift pipe and pole handlers for Southern and Central California, while focusing strictly on the Extendo and Traverse product lines in the state of Washington.

“We are thrilled to have Palmer Johnson aboard to represent Pettibone on the West Coast,” said Kyle Rubin, director of sales and marketing for Pettibone. “We are in the midst of launching our next generation telehandlers, including the re-introduction of our traversing boom units, so the timing couldn’t be better to establish this tremendous partnership.”

Founded in 1977, Palmer Johnson is a family-owned business under second generation management with roughly 120 employees. The company has seven service centers and a network of dealer locations to provide sales, service and support for their customers working in construction, oil and gas, and mining. Palmer Johnson also had a pre-existing relationship with Pettibone involving various parts, components and tech support.

“Pettibone has been a great company to work with over the years, and we are extremely excited to take our relationship to the next level,” said Susan Schuster, OEM and service programs manager for Palmer Johnson. “With their new products and long-standing name in the lift industry, we look forward to overall success serving new and existing customers.”

In addition to equipment distribution, Palmer Johnson Power Systems specializes in servicing and supplying components for heavy-duty, off highway transmissions and axles.

Palmer Johnson has seven West Coast facilities with Santa Fe Springs, Calif., and Kent, Wash., being the leading western locations as a Pettibone dealer offering sales and service.

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.

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