Fame Rental, a supplier of software solutions for the rental industry, announced that Jerad Dunlap has joined Fame Rental as a rental consultant. In his new role, he will be a liaison between Fame’s product development team and new and existing customers during the software implementation, updating, and training process. He will also be involved in product roadmap and key design decisions.
Dunlap brings 20 years of experience in the rental industry to his role at Fame Rental. Most recently. He was the director of operations at TEC Equipment Rental in South Carolina. While there, he led the phasing out of legacy systems and the full implementation of Fame Rental management software.
"Jerad brings first-hand rental management experience to Fame Rental. He is destined to be a tremendous asset to our customers,” said Joe Lewis, CEO of Fame Rental. “From his experience at TEC, he knows how to bridge the gaps between old legacy systems and new technology, understands the positive impact that a modern rental ERP can have on a rental business, and how to coach and train people.”
Dunlap added, “I know firsthand that Fame Rental is the most comprehensive, customizable, and intuitive rental management system on the market. I look forward to assisting in the growth of Fame’s rental company portfolio, strengthening relationships with existing customers, and helping our development team and customers meet and exceed their goals.”
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.