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Yanmar America Launches Parts e-Commerce Platform

July 22, 2023
Yanmar America, a provider of tractors, UTVs, construction equipment and industrial equipment, has unveiled a new parts e-commerce platform, aimed at enhancing customer service.

Yanmar America, a provider of tractors, UTVs, construction equipment and industrial equipment, has unveiled a new parts e-commerce platform, aimed at enhancing customer service. The nationwide launch of the platform in the United States took place on Monday, July 17, offering a user-friendly solution for customers to access Yanmar genuine parts. The parts e-commerce platform can be accessed in the United States at: www.buyyanmar.com

The newly designed www.buyyanmar.com website reflects Yanmar's dedication to customer focus, prioritizing the user experience in terms of ease of navigation, speed, and intuitive operation. The platform allows customers to purchase Yanmar genuine parts 24 hours a day for prompt delivery.

"This e-commerce platform is a testament to our commitment to continuously enhance our services for our valued customers,” said Jeff Albright, president, Yanmar America Corp. “It reinforces our position as an industry leader, focused on delivering unparalleled convenience and satisfaction."

Yanmar America's first foray into e-commerce exemplifies its pursuit of innovation and customer-centric solutions.

Yanmar America Corporation, located in Adairsville, Ga., is the regional headquarters of Yanmar Holdings Co., Ltd. a global company based in Osaka, Japan.