SmartEquip Presents $250,000 Donation to Support St. Jude Children’s Research Hospital

SmartEquip executive chairman Bryan Rich and CEO Fernando Piñera recently presented a $250,000 donation to St. Jude Children’s Research Hospital to support its mission: “Finding cures. Saving children.”
May 28, 2021
2 min read

SmartEquip executive chairman Bryan Rich and CEO Fernando Piñera recently presented a $250,000 donation to St. Jude Children’s Research Hospital to support its mission: “Finding cures. Saving children. 

"I’m ecstatic SmartEquip can deliver a substantial contribution to a cause my family and I have been advocating for decades,” said Rich.

SmartEquip participates in a Workplace Giving program for St. Jude Children’s Research Hospital that offers employees the opportunity to donate a portion of their salaries to St. Jude. SmartEquip then matches 50 cents to every dollar contributed. In addition to this program, there are various fundraising activities and volunteer opportunities for its employees to join with the other companies in the SmartEquip Network.

“I am grateful for our partnership with SmartEquip and humbled by the commitment of its generous employees who donate their time and money to support the kids at St. Jude,” said Timothy Bayly, regional executive director of ALSAC, the fundraising and awareness organization for St. Jude Children’s Research Hospital. “Their partnership and participation in our workplace giving program helps ensure St. Jude Children’s Research Hospital can continue delivering its pioneering research and lifesaving treatment for childhood cancer and other life-threatening diseases.”

Thanks to generous donors, families never receive a bill from St. Jude for treatment, travel, housing or food – because all they should worry about is helping their child live.

“Raising this money is great for the cause, but also for the SmartEquip team,” said Fernando Piñera, CEO of SmartEquip. “It’s a great opportunity for all of us to reconnect and grow as a company and a community.” 

SmartEquip launched its giving program in January 2020 and has long-term plans to continue raising awareness and support for the families at St. Jude Children’s Research Hospital.­­­­

The SmartEquip Network currently supports more than 600 OEM brands, with over 95,000 users across more than 42,000 equipment locations globally. The Network supports over $1 billion in parts transactions annually and the company is led by veterans of construction, technology and data sciences.

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.

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