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Smart Equip Diagram2 750x400 2019

SmartEquip Promotes Pinera to CEO

Jan. 15, 2020
SmartEquip Inc., a leading provider of software used to support equipment life cycle management, announced this week that effective January 1 Fernando Pinera has been promoted to CEO.

SmartEquip Inc., a leading provider of software used to support equipment life cycle management, announced this week that effective January 1 Fernando Pinera has been promoted to CEO.

In his prior role as chief operating officer and president, Pinera positioned the company from a start-up environment to a booming software service company. During his tenure, he spearheaded the transformation of the company's operating practices as well as set the foundation for significant growth of the SmartEquip Network.

"SmartEquip has benefited greatly from Fernando's strategic and operational leadership as well as his personal dedication and integrity," said Bryan Rich, executive chairman and former CEO. "I look forward to working with him, along with our incredibly talented and dedicated team, as executive chairman."

"I'm honored and excited to start this new chapter with SmartEquip,” said Pinera. “In my role as CEO, I plan to continue my efforts to place SmartEquip at the forefront of an evolving industry. Our mission is to drive our customer's business forward with seamless technology solutions, while preserving the integrity of the original channels of business in the construction and agriculture markets. I am confident that we can continue to deliver the right tools to our customers to revolutionize the industries we serve."

The SmartEquip Network is the leading technology standard for equipment lifecycle management, service and procurement support for the construction industry. The SmartEquip Network currently supports more than 400 OEM brands, with more than 40,000 users in more than 4,000 locations across the globe. SmartEquip recently surpassed $1.4 billion in transactions and is staffed by veterans of the construction and software industry.