Toyota’s 80V Electric Pneumatic Forklift Earns 2023 GOOD DESIGN Award
Toyota Material Handling’s 80V Electric Pneumatic Forklift – designed and built in Europe – was named a 2023 GOOD DESIGN® Award recipient. This model and the rest of Toyota’s advanced lineup of industry-leading forklifts reflect Toyota’s commitment to prioritizing customer needs, in alignment with the organization’s culture of Kaizen – or continuous improvement.
“The Good Design Award not only expands awareness in the design community, but it also highlights the attention to quality, usability, aesthetics and ergonomics in Toyota products around the world,” said Greg Smiley, Toyota Material Handling North America’s head of design.
Recognition for this award-winning product is prompted by its unique and innovative features. The multifunction display system helps enhance efficiency by notifying the operator of battery capacity and operating time warnings while facilitating rapid diagnostics to prevent unplanned downtime. Toyota's System of Active Stability engages instantly to stabilize the rear axle if the system senses the forklift is in a situation that could lead to instability.
The forklift also provides ample comfort for operators with its full-floating cabin and full-suspension seat that helps minimize shock and vibration. Toyota’s Operator Presence Sensing System and the optional seatbelt interlock encourage operators to remain properly seated with the seatbelt buckled.
The cockpit-style operator compartment allows operators a clear line of sight and minimized fatigue with its memory-tilt-steering technology, mini-lever controls, an armrest and a low-height dashboard.
The electric forklift is strategically engineered in alignment with Toyota’s sustainability initiative. With load capacities ranging from 4,000 to 17,500 pounds, the battery-powered forklift increases efficiency by combining the power and durability of non-electric models with its top-of-the-line AC drive motors, allowing operators a reliable material handling solution for indoor and outdoor environments.
The forklift offers standard speed control and performance modes to allow operators to select power consumption, acceleration and regenerative braking. This contributes to maximized efficiency, performance and operating time. The 80V Electric Pneumatic also extends outdoor lifespan through preventive technology that limits water intrusion and corrosion.
Learn more about Toyota Material Handling’s innovative material handling solutions at ToyotaForklift.com.
About the Author
Michael Roth
Editor
Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.