Toyota Material Handling Promotes Cesar Jimenez to Vice President

Material-handling manufacturer Toyota Material Handling announced the promotion of Cesar Jimenez to vice president of regulatory affairs, product planning and product assurance.
July 31, 2023
2 min read
Photo by Toyota Material Handling
Toyota Material Handling Jimenez 64c7360483d7e

Material-handling manufacturer Toyota Material Handling announced the promotion of Cesar Jimenez to vice president of regulatory affairs, product planning and product assurance. In this new role, he is responsible for Toyota’s product line throughout its life cycle, including pre-development, launch, warranty and ongoing resolution of any technical problems.

“Cesar’s knowledge of our products, commitment to our customers and dedication to quality make him the ideal person for this position,” said Tony Miller, Toyota Material Handling’s senior vice president of operations, engineering and strategic planning. “Cesar lives out Toyota’s commitment to ensuring all the products and solutions we produce make our customers’ work more efficient while prioritizing quality and innovation. I am honored to work alongside him to ensure our products continue meeting our high standards and solving our customers’ problems.”

Jimenez began his career at Toyota as a college intern in the summer of 1996. Over the last 27 years, he has worked in various capacities, including product planning engineer, product marketing manager, and joined the Toyota executive team in 2015. Jimenez has played an instrumental role in the successful launch of more than 50 material handling products. 

Jimenez is also a respected leader in the material handling industry. As a member of the Industrial Truck Association for more than 10 years, Jimenez has served as the vice chair and chair for both the Energy Storage Systems Subcommittee and the General Engineering Committee, which works on industrial truck performance-oriented safety standards and supplies which is provided to national safety organizations.

“I am humbled by this opportunity and grateful to have spent my entire career with Toyota,” Jimenez said. “This organization has given me so much, and I come to work every day driven to represent Toyota in the best possible way. Throughout my career, I’ve been inspired by Toyota’s commitment to excellence and the company’s mission to contribute to society in meaningful ways. I am excited to embrace the challenges of this new role and to contribute to Toyota’s continued success by providing products and solutions that solve our customers’ evolving problems.”

Learn more about Jimenez, his new role and other members of Toyota Material Handling’s management team at ToyotaForklift.com.

About the Author

Michael Roth

Editor

Michael Roth has covered the equipment rental industry full time for RER since 1989 and has served as the magazine’s editor in chief since 1994. He has nearly 30 years experience as a professional journalist. Roth has visited hundreds of rental centers and industry manufacturers, written hundreds of feature stories for RER and thousands of news stories for the magazine and its electronic newsletter RER Reports. Roth has interviewed leading executives for most of the industry’s largest rental companies and manufacturers as well as hundreds of smaller independent companies. He has visited with and reported on rental companies and manufacturers in Europe, Central America and Asia as well as Mexico, Canada and the United States. Roth was co-founder of RER Reports, the industry’s first weekly newsletter, which began as a fax newsletter in 1996, and later became an online newsletter. Roth has spoken at conventions sponsored by the American Rental Association, Associated Equipment Distributors, California Rental Association and other industry events and has spoken before industry groups in several countries. He lives and works in Los Angeles when he’s not traveling to cover industry events.

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