Photo by Snorkel
Snorkel Art Moore With Restored Machine 2017

Snorkel Founder Art Moore, Ferwerda Brothers, Inducted into AEM Hall of Fame

Nov. 22, 2020
The late Snorkel founder Art Moore has been honored as an industry pioneer by the Association of Equipment Manufacturers.

The late Snorkel founder Art Moore has been honored as an industry pioneer by the Association of Equipment Manufacturers. The induction announcement took place during the AEM Annual Conference, held virtually November 17-20, 2020. The digital edition featured several speakers, panels, roundtable discussions and networking events. Interviewed in the announcement video, Sue Moore, Art’s wife, shared the history behind her late husband’s innovations and the founding of Snorkel.

      Also inducted were brothers Ray and Koop Ferwerda, inventors of the Gradall excavator.

      The AEM Hall of Fame spotlights pioneers whose inventions, ideas, leadership and courage have contributed to the industry and our community's quality of life. The recognition also strives to instill a deeper public understanding and appreciation for the continuing role of the industry in global business success.

     Nominees were considered based on their innovation, industry contributions, leadership, corporate citizenahip and social responsibility. Among many unique ideas developed during Moore’s lifetime included firefighting equipment, aluminum booms and hydraulic telescopic designs that helped solve problems critical to the off-road equipment industry.

     In 1959, Moore’s development of telescopic firefighting equipment became so integral to the profession that the company name, Snorkel, would become genericized for the equipment throughout the industry.

     Yet another innovation was his use of aluminum extrusions on aerial lifts. The unprecedented use of this material revolutionized the industry as it allows better functionality while weighing and costing less than comparable steel models.

     For more information on the AEM Hall of Fame, visit https://www.aem.org/about-aem/hall-of-fame or Snorkel, please visit https://www.snorkellifts.com/.