Terex Introduces New Customer Choice Program

Terex last week introduced its new Customer Choice Program, which allows customers to choose from an extensive menu of options the compact equipment and financing plan that best fits their specific business priorities. The Customer Choice Program includes a Rental Purchase Option program aimed at minimizing customers’ equipment investment risks with aggressive machine pricing and customizable payment plans. This program is now available through Terex compact equipment distributors in North America.

“The Customer Choice Program allows Terex compact equipment customers to lock into aggressive financing and pricing right now, despite the tight credit situation the industry is currently facing,” said Del Carver, Terex area director, North America Compact Equipment. “So they can start working right away without worrying about how economic conditions will affect their ability to make payments in the future.

“If the customer decides at the end of the RPO that they do not want to purchase, they simply return the equipment according to the terms of their RPO agreement with no penalties. If they do want to purchase, they can choose a flexible financing option that allows them to get to work with the equipment, confident in their financing.”

The Customer Choice Program offers Terex customers a choice of zero-percent financing for 48 months, aggressive cash-back incentives, special pricing on tractor loader backhoes, a deferred payment option, trade-in allowances and attractive lease options.

Offered exclusively through Terex Financial Services for Terex compact excavators, compact wheel loaders, tractor loader backhoes and compact track loaders, the program is available on machines funded from April 1 to June 30. Participating customers are subject to credit approval and completion of satisfactory documentation.

“This program is specifically designed to help our customers be part of the push to rebuild our country’s infrastructure and economy by putting Terex compact equipment and Terex Financial Services to work for them,” Carver said. “Our customers can get to work today with complete confidence that Terex is behind them 100 percent.”

For more information regarding the Terex Customer Choice Program call (218) 322-4184 or visit

Terex Corp. is a diversified global manufacturer with 2008 net sales of $9.9 billion. Terex operates in four business segments: Terex Aerial Work Platforms, Terex Construction, Terex Cranes and Terex Materials Processing & Mining. Terex manufactures a broad range of equipment for use in various industries, including the construction, infrastructure, quarrying, mining, shipping, transportation, refining and utility industries.

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