https://www.rermag.com/news-analysis/headline-news/news/55414511/aaron-birnbaum-to-succeed-larry-silber-as-herc-ceo-silber-will-be-executive-chairman-of-the-boardRental Equipment Registeren2026-10-26T19:43:30.000ZAaron Birnbaum to Succeed Larry Silber as Herc CEO; Silber Will be Executive Chairman of the Board