Multiquip does a brisk business at last year39s Rental Rally Photo by Michael Roth, RER
Multiquip does a brisk business at last year's Rental Rally.

California Rental Association Sells Out 345 Booths for Its Rental Rally

The California Rental Association has sold out 345 booths for its 2017 Rental Rally Tradeshow at the South Point Casino Hotel & Convention Center in Las Vegas, Jan. 30 through Feb. 1. CRA has extended its special advanced rates for attendees at $60 per person or $195 per company.

At the Rental Rally, the convention center and hotel are on the same property. There is 80,000 square feet of exhibit space, twice the amount of exhibit space as the 2015 show at the same location. CRA’s opening cocktail party will be held on the show floor, Jan. 30.

Other show activities include an all-day class in which attendees can be certified to operate high-reach equipment, cosponsored by Scaffolding Access and Industry Association and Snorkel Xtreme of Las Vegas. The all-day class takes place Wednesday, Feb. 1 at an Ahern facility. The cost is $300 per person and includes lunch. Transportation will be provided from South Point. SAIA instructors will cover “Do’s and Don’ts for Operating Scissorlifts and Boomlifts." After lunch hands-on training will be offered and after passing the final exam, participants will leave the class with a certificate/wallet card of course completion.

Seminars are coordinated by MATRA (Mid-Atlantic Tent Renters Association).

The speaker for the first session will be Tim McCormick, speaking on how to “Dominate Your Day.” Tim, a ten-year NBA performer, ESPN broadcaster and elite business coach, will share his motivational message of growth and improvement, based on four secrets shared by professional athletes.

The second seminar session will feature speaker, Gary Stansberry, who will share his insights on “Key Performance Measures for Your Rental Business.” Stansberry will identify four key performance measures for rental businesses, discuss industry standards and show how to track each measure using a simple set of reports companies can generate on a daily, weekly and monthly basis. Gary has more than 20 years of mergers & acquisitions experience, totaling more than $1 billion in value. During his career he has analyzed hundreds of rental companies in every segment of the industry.

The all inclusive Seminar / Tour package begins with 2 morning seminars relevant to both the equipment and party rental industries. Participants will have the choice of taking an Equipment Factory Tour at Snorkel Xtreme’s newest facility, which includes lunch & a talk by a representative of the SAIA (Scaffold Access Industry Association) on the latest requirements of operating high-reach equipment. Those opting for the Party Tour will be treated to a gourmet kitchen experience and luncheon at Lupo, a Wolfgang Puck restaurant.

The annual dinner will once again be held at the Hofbräuhaus.

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